Since 2006, Vario Fields has specialized in designing and building recreational outdoor spaces from start to finish. Their projects are colorful, safe, and sustainable, encouraging people to get active and enjoy the outdoors. Vario Fields furnishes a variety of projects, from challenging new schoolyards for children to brand new 'panna' fields for neighbors to play soccer matches.
Vario Fields asked me to develop a new brand identity that focuses on the possibilities enabled by their projects, rather than simply describing their products.
Credits
Branding & Design: Matthijs Nolst Trenité
Strategy & Copywright: Timo te Moller
© Photography: Niké Creatief