Designing VI's first-ever digital special about Cruyff's 14 wisdoms
Client
Heading
Industry
Sport
Role
Art Direction
To honour and celebrate the life of Johan Cruijff, the Dutch magazine Voetbal International asked me to design a visual online story about the 14 wisdoms of the Dutch soccer legend. Together with Jasper Bunschoten, we designed this online special. This was the first time the magazine experimented with online visual storytelling.
Disclaimer: I was not authorized to use any photos of Johan Cruyff that we used in the special on my website due to the right of publicity. I respect this legal right, and instead, I used old sports photography and made them unrecognizable. By doing so, I aimed to replicate the experience of the special.
The special is no longer online visible at this moment.
Credits
Branding & Design: Matthijs Nolst Trenité, Jasper Bunschoten
Voetbal International: Niels Eijsbroek, Pieter Zwart, Peter Wekking & Bjorn Goorden
Designing VI's first-ever digital special about Cruyff's 14 wisdoms
How do we explain the wisdom of Cruijff in typical Cruijff manner? Inspired by chalkboard sketches, we created a library of hand sketched elements.
How to merge 14 stories into a big collection that allows readers to read every story separate or everything at once?
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